Letters that convert into meetings → make your follow-up calls even more effective.
Client Case 1
High-growth startup
Appointment rate
15%
Client Case 2
TSE Prime company
Appointment rate
3.5%
Client Case 3
High-growth startup
Appointment rate
12%
Our writers include first-line professional calligraphers—people who also handle envelopes for politicians.
1. No printed or ball-point addressed names
2. No brown envelopes or envelopes with company logos
3. No Letter Pack / eco envelopes
Most companies use ball-point for envelopes, which leads to “getting lost in the pile,” “being discarded,” or “blocked by assistants/admin.” We design from behavioral psychology—starting with the envelope.
1. They want your product with strong interest
Our case: Already know Todokeru Letter and considering adoption2. They know (yours/others’) product but don’t want it yet
Our case: Know letter outreach but not ready to adopt3. Interested in the benefit but don’t want yet
Our case: Don’t know letter outreach but are intrigued by the valueWe design the right “strategy,” “copy structure,” and “letter sheet” for your persona.
They captured our sentiment—every letter handwritten. Honestly, I didn’t think anyone outside our own team could reflect our thoughts so well.
On appointment count it was similar to telesales, but the caliber of meetings—people we could never reach before—proved the unique power of letters.
“For letter outreach, Todokeru is the only choice.” That says it all.
As a web marketing firm we were confident—but this people-centric medium runs deep. We learned a ton.
What once stood out as “rare” now gets recognized as “sales letter” due to wider adoption—raising the risk of not being opened.
Poor results often come from weak strategy: pushy copy, random inserts, ignoring UX principles you’d respect on the web—failing to truly reach the reader.
1) Company name 2) Your name 3) Delivery address
A trained calligrapher will craft it with care and send it to you.
Todokeru CEO Hibari
Todokeru CEO Hibari
For ongoing contracts of 300+ letters, we offer a “first 50 free” conditional plan. Only if we achieve “initial 2% appointment rate” do we proceed with 300+ letters, running PDCA to reach “4%–30% meeting rate.” Because meetings are generated first, it’s a low-risk service.
Todokeru Case ①
[Industry] IT / SaaS
[Employees] 180
[Volume] 300 letters
Direct replies from executives
Appointment rate: 15%
After mailing, we received direct replies from DMs without any follow-up emails/calls—astonishing!
Direct replies from executives
Close rate: 65%
Respectful letters built trust before the meeting—leading to a very high close rate.
Todokeru Case ②
[Industry] SaaS
[Employees] 50
[Volume] 100 letters
Direct replies from executives
Appointment rate: 12%
Every respondent had a positive impression, making scheduling smooth.
Enables re-approach later
Smaller list decay
Even non-responders were open to future approaches due to the respectful nature of letters.
| Plan Items | Todokeru Letter | Company A | Company B |
|---|---|---|---|
| Minimum lot | 100 letters~ | 300 letters~ | 1 letter~ |
| Commitment term | None | 3 months~ | 3 months~ |
| Letter strategy | Yes | No | No |
| Pathway/UX design | Yes | No | No |
| Copywriting | Yes | No | No |
| Letter length | Up to 980 chars | Up to 300 chars | Up to 500 chars |
| Letter paper text | Fully handwritten | Handwritten (robot) | Printed |
| Envelope text | Brush lettering | Ball-point pen | Ball-point pen |
| Insert handling | Yes | (Extra fee) | Yes |
Yes. We’ll prepare a sample in the same format as our real mailings. Enter your name and address and we’ll send it right away.
Request a free sampleFrom startups to listed companies—across industries. Especially chosen by teams who need to reach decision-makers and feel lost in online outreach.
Request a free sampleWe interview you and our editorial team structures and writes the copy. Skilled writers then deliver it fully handwritten with warmth.
Request a free sampleRecent data showed a 22% meeting rate (varies by industry and message). Clients often say, “We got replies without any sales calls.”
Request a free sampleAbsolutely. We won’t do pushy sales. Anonymous requests for materials are also possible.
Request a free sampleWe handle everything end-to-end: discovery, copy, handwriting, letter sheet, and mailing. All you need is a target company list.
Request a free sampleTodokeru,Inc 2022